We are an Australian company that specialises in sun protection apparel. 10 years ago we had a vision to change culture for people to take sun protection more seriously and COVER UP. We are now the leading sun protection brand in the golf industry, where over 200 highly recognised golfers wear our sun sleeves worldwide.
Since the outbreak of COVID 19 hitting Australia and the rest of the world earlier this year, our business has slowly diminished to a standstill with the closure of golf courses and lock downs across the world.
As a company passionate about finding innovative solutions to problems, it made sense to design and manufacture face masks. With our passion for innovation for “protection” and our manufacturing capabilities, we could not sit back and simply wait for the pandemic to pass us.
We had a choice to rest, send our staff home and close office but instead we took this time to take a risk and work around the clock to create a face mask for ordinary people. After much research, we started to design and work on a face mask initially for our local community to donate, but with the growing need for face masks, we decided to scale up and manufacture quality masks for the community. Making masks have been a similar process in making our sun sleeves. There were social risks attached to this, as the application of sleeves and masks were equally not socially accepted practices in the western world.
SParms accepted this new challenge to make a difference once again, so even before face masks were encouraged by authorities, in March 2020, we decided to proceed with the development of our first edition.